Videos are great ways of sprucing up your general business marketing strategy. Developing a video marketing strategy for your business can help to compliment your existing marketing initiatives.
Content marketing is something customers expect from businesses now. They expect to find businesses on social media and they expect to engage. They also expect to visit a website and learn more about the company and know what they are about. Content marketing...
Even if your goal is to work on the backend of a company or as a scientist in a lab, there are so many useful lessons that you can learn from a customer service job that will be an asset to any position you move on to. Here are a few of those lessons.
Especially for technology companies or Software-as-a-Service companies, B2B marketing may be more prevalent than B2C marketing anyway. What are some ways that you can up your B2B game? Let’s talk about it!
All marketing professionals should be equipped with the necessary knowledge to be able to separate the value of their service from the features and benefits it provides.
Along with finding better ways to report the data that we work with every day, we should also be getting better at managing the data that we have. Which is a lot of data.
Vacation ownership offers incredible value to current generations, and by strategically leveraging modern innovations, we can expect to see tremendous growth!
If you hope to succeed as a marketing director of any kind, there are some important pieces of contractual language and clauses that you should get to know.
Over the past few years, the bulk of timeshare revenue has been generated by existing owners. As millennials grow into a large middle-aged audience, we need to begin to reassess how we target our customer base and begin to include them.
Negotiation is an invaluable skill in the sales and marketing fields. Whether you are negotiating with a customer to close a deal, or negotiating an important contract with a vendor – there will always be a place for additional improvement in this area.